Google’s algorithm is extremely intelligent. It keeps track of not just the number of visitors to each page, but also how long they stay on the site. This is one of the main reasons why explainer films have grown in popularity over time, along with the fact that their usefulness has been demonstrated and that they are quite inexpensive. As a result, it’s a fantastic marketing tool. The 10 reasons why bespoke explainer video animation is so important are stated below.
Explaining the Product:
Texts, while useful, can be difficult to read. They’re also likely to be regarded differently by various individuals. By simply describing the capabilities and characteristics of a service or product, explainer videos reduce the possibility of confusion. When things are conveyed in such a clear manner, viewers have a greater comprehension of the situation. It creates a bond between the potential consumer and the brand by demonstrating what the latter can accomplish for the former.
Increase in Conversion Rates:
Surveys have repeatedly shown that when a product or service is accompanied by an explanatory film, consumers are more inclined to acquire it. Small businesses may use business explainer video animation services to track how much traffic they receive and how much of it converts into clients. Not to say that videos have completely replaced sales numbers, but they do assist in keeping track of product and service popularity in a straightforward manner by providing the number of views on each video.
Better Ranking in Google Search:
Websites with large amounts of text and photos do poorly in Google searches, resulting in less exposure. In addition, endless pages of text scare away potential buyers who may not have the time or patience to spend a significant amount of time learning about the product. People make purchase decisions in less than a minute on average. explanatory video made to order Video animation aids in quickly capturing the attention of the spectator.
Increased Interest:
Businesses are making extensive use of social media communications to ensure that their messages are heard and seen at all times. To increase interest in a product, images and videos are routinely employed. A large number of people use the internet to view videos, and what better method to attract their attention than by using corporate explainer video animation services.
Increased Web Traffic:
Everyone nowadays has heard of the term “going viral.” While there is no established recipe for making a video go viral, great custom explainer video animations have resulted in a dramatic surge in sales for many companies.
Making an Exciting Pitch:
An explanatory video-based pitch is far more engaging than a traditional paper-based proposal. PowerPoint presentations and information pamphlets have been done to death. A well-produced video with a well-written screenplay and appealing images created by corporate explainer video animation services will quickly capture the audience’s attention. They’re especially helpful if the product or service is a little difficult to describe.
Retaining the Attention of the Audience:
Traditional web content has lost its appeal. To make the website more appealing and stimulate interest in the product, some firms use photos, colorful typefaces, and lively animation on occasion. As a result, the client becomes perplexed, and the web page’s loading time increases. Neither of them is conducive to a successful business. Whereas the principles may be combined to create a fantastic custom explainer video animation. That will maintain the website appearing tidy while also engaging the viewers.
Helping the Audience Remember Information:
Explainer videos assist the audience to recall more information about the message that the business is attempting to convey. Based on the concept that we remember better when we see something rather than just hearing or reading it. If consumers like the product or service, there’s a good possibility they’ll share the video, which means more exposure.
Aside from being utilized on a website, an explainer film may be used in a variety of ways. They may be posted to sites like YouTube and Vimeo. Where they can be used as a publicity tactic by including keywords in the descriptions. Explainer videos are compatible with smartphones. Allowing viewers to watch them on the go rather than reading a text, which might be challenging. Custom explainer video animations are more commonly shared than text web pages.
Expression of Personality:
Why does a buyer keep coming back to a particular brand? The primary reason for this is the personality that the brand exudes about itself. It is critical that the brand has a narrative to tell and that the audience understands it. This is especially important for internet firms since clients have little to no direct touch with the brand’s representatives. This method establishes trust between the brand and future customers.
Business explainer video animation services firms are on top of the game, developing custom-made explainer movies in sophisticated animation. That assist flesh out the brand’s story since videos have become the most preferred means of delivering information.
